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Storytelling with Data

Original price was: ₨400,000.00.Current price is: ₨250,000.00.

Storytelling with Data is a practical guide for business professionals looking to make their data more meaningful and engaging through the power of visualization. Author Cole Nussbaumer Knaflic walks readers through the principles of data storytelling, focusing on how to present data in ways that make it easier to understand, more persuasive, and more engaging.

Through hands-on tips, real-world examples, and practical visual design techniques, Knaflic teaches how to choose the right visual elements to tell a clear and impactful story. Whether you’re preparing a business report, presenting findings to an executive, or explaining trends to a team, this book gives you the tools to communicate your data effectively and confidently.

With a focus on simplicity and audience-centered design, Storytelling with Data helps you build compelling data presentations that resonate with your audience, ensuring that the message you want to convey is not lost in a sea of numbers and charts.

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Storytelling with Data

Key Features:

  1. Focus on the Art of Data Storytelling:

    • Emphasizes the power of storytelling to make data more engaging, accessible, and understandable.

    • Shows how to go beyond raw numbers and create narratives that connect with your audience and highlight key insights.

  2. Effective Data Visualization Techniques:

    • Teaches the principles of data visualization, explaining how to design charts, graphs, and visual elements that clearly convey your data’s message.

    • Focuses on how to present data in a way that enhances understanding, not overwhelms the audience.

  3. Practical, Actionable Guidance:

    • Offers practical tips for designing visuals and choosing the right chart types for different types of data and audiences.

    • Discusses what works and what doesn’t, using real-world examples to show effective and ineffective visualizations.

  4. How to Choose the Right Visual:

    • Explains how to decide which visualization style works best depending on the message you’re trying to convey (e.g., comparing data, showing trends, illustrating relationships).

    • Covers common chart types like bar charts, line graphs, pie charts, and scatter plots, with guidance on when to use them.

  5. Data Integrity and Simplicity:

    • Advocates for keeping visuals simple, ensuring the message is clear without distracting elements.

    • Teaches how to avoid common pitfalls such as chartjunk, misleading scales, and overcomplicating visuals.

  6. Focus on Audience Understanding:

    • Teaches you to always consider your audience’s needs, ensuring your visualizations communicate effectively to people with varying levels of data literacy.

    • Offers advice on how to adjust your presentation to different business contexts, from executives to technical teams.

  7. Storytelling Structure and Flow:

    • Explains how to structure a data story so that the narrative is compelling and easy to follow.

    • Discusses the concept of “data as narrative”—how to sequence the data and create a story arc that keeps the audience engaged.

  8. Tools for Data Storytelling:

    • Discusses popular data visualization tools and software such as Excel, Tableau, Power BI, and others, showing how to use them to bring your data story to life.

    • Provides insights into the technical aspects of creating effective visualizations, from creating dashboards to using design principles.

  9. Practical Case Studies:

    • Includes real-life examples and case studies from business contexts, showing how data storytelling has been successfully used to communicate insights.

    • Breaks down existing visualizations, analyzing what works well and what could be improved.

  10. Interactive and Engaging Style:

    • The book is designed to be engaging and interactive, with practical exercises that allow readers to apply the concepts they learn to real data.

    • Focuses on hands-on application, givi

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